2022 Marketing and Creative Salary Trends

2 min readJan 30, 2022


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Here’s a sampling of cities the place beginning salaries for advertising and marketing and artistic roles are better than the nationwide common:

St. Louis: +0.5%

Minneapolis: +7%

Miami: +10%

Austin: +11%

Chicago: +24%

Los Angeles: +33%

Washington DC: +33%

Boston: +34%

New York: 40.5%

San Francisco: +42%

Below, yow will discover extra research outcomes and charts from the 2022 Salary Guide From Robert Half, highlighting basic employment and perks and advantages tendencies, in addition to salary-related findings for entrepreneurs and creatives.

National Employment Trends

The employment market is dynamic, specializing in flexibility, retention, and the necessity for brand new expertise. That will seemingly stay unchanged in 2022.

Workers really feel extremely empowered:

Employers are accordingly taking steps to draw and retain staff:

Perks and Benefits

Benefits and perks may be simply as important as wage for attracting and retaining prime expertise in a candidate’s market. Employees most need versatile work schedules and distant work choices among the many perks.

And listed below are the advantages companies are typically providing — and those who staff need most:

Salaries: Marketing and Creative

Not surprisingly, the digital transformation of companies accelerated due to the continued pandemic, and digital advertising and marketing and promoting roles are notably in demand.

The following are the nationwide midpoints of beginning salaries for digital advertising and marketing roles:

The full report supplies detailed data on advertising and marketing and artistic salaries for the next classes:

Design and manufacturing, together with administration, digital, and UX roles

Content improvement and administration

Advertising and advertising and marketing, together with company, company, and digital roles

Public relations

Explore the wealth of data within the 2022 Salary Guide From Robert Half for these classes and far more.

About the analysis: Data referenced within the Salary Guide relies on on-line surveys developed by Robert Half and performed by impartial analysis companies in 2021. Respondents included executives, senior managers, and staff from small (20–249 staff), medium (250–499), and enormous (500+ staff), non-public, publicly listed, and public sector organizations throughout the United States.

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